#guides
Guides
Step-by-step guides for accounting, bookkeeping, and financial tasks
What It Actually Costs to Sell Your Business: Broker Fees, the Lehman Formula, and Hidden Costs
Business brokers and M&A advisors charge Double Lehman commissions of 10% down to 2% by tier, but minimum fee floors, non-creditable retainers, expense reimbursement, and tail clauses routinely add 5-20% on top of the quoted success-fee percentage.
Float Tank Bookkeeping: How Sensory Deprivation Spas Track Utilities, Deferred Revenue, and Break-Even
Float centers combine spa-level rent, pool-level utility bills, and prepaid package liabilities — a mix generic bookkeeping hides. How to structure a chart of accounts around utilities and Epsom salt costs, treat 5-packs and memberships as deferred revenue, and model break-even on tank hours sold versus tank hours available.
Setting Up Google Analytics 4 Conversions: A Small Business Owner's Guide to Knowing Which Marketing Actually Works
GA4 tracks events by default but reports zero conversions until you manually flag key events — a 30-minute fix. This guide covers the event → key event → conversion chain, which events to track by business type, the last-click attribution trap, and tying channel data back to your books.
Generative Engine Optimization (GEO): How Small Businesses Get Cited by ChatGPT, Perplexity, and Google AI Overviews
Generative Engine Optimization (GEO) is how small businesses get named in AI answers from ChatGPT, Perplexity, and Google AI Overviews — a channel where over half of citations come from pages outside Google's top 10. This guide covers the seven retrieval signals AI engines use, a five-step checklist (Google Business Profile, schema markup, direct-answer content, third-party validation, NAP consistency), and the mistakes that quietly suppress citations.
Why Every CPA Firm Needs a Written AI Policy Before the Next Staff Member Uses ChatGPT
73% of accounting firms now use AI tools but only 37% have any formal AI training, and staff pasting client data into consumer chatbots can trigger data breach notification duties under the AICPA's Confidential Client Information Rule — here is what a usable two-page AI policy for a small CPA firm actually covers.
How to Start a Bookkeeping Business in 2026: Certifications, Costs, Pricing, and Your First Clients
A solo bookkeeper with 15–20 clients on $300–$500 monthly retainers can earn $54,000–$120,000 a year, often with under $3,000 in startup costs. This guide covers certification tiers (free QuickBooks/Xero, NACPB CPB at $80–$100, AIPB CB at $479–$574), a realistic startup budget, 2026 retainer benchmarks by client size, niche selection, and the client-acquisition channels that work for new practices.
PCAOB Opens First-Ever Public Comment on Its Standard-Setting Agenda: What to Know Before August 7, 2026
The PCAOB opened its first-ever public comment period on its standard-setting and research agenda on June 23, 2026, with comments due August 7, 2026 on focus areas, its general approach, and the SEC's semiannual reporting proposal.
SOC 2 Type II Audit Cost: A Small SaaS Company's Complete Budgeting Guide
A first-year SOC 2 Type II report for a 10–50 person SaaS company typically costs $25,000–$80,000 total, with the audit fee itself covering only about 40% of that — internal labor and readiness work make up the rest.
Extended Warranty and Service Contract Accounting Under ASC 606
Under ASC 606, a service-type extended warranty is a separate performance obligation — the price must be allocated at standalone selling price and recognized as deferred revenue, amortized ratably over the coverage term, not booked as revenue upfront.
Florida HB 803: What the $7,500 Permit Exemption Actually Covers
Florida HB 803, effective July 1, 2026, exempts single-family residential work under $7,500 from building permits — but only for cosmetic categories, only with a filed written request, and never in flood zones or for electrical, plumbing, structural, mechanical, or gas work.
FTC's 2026 AI Disclosure Rule for Influencers: A Compliance Guide for Small Businesses
The FTC's 2026 "double disclosure" rule requires sponsored posts to separately disclose AI involvement in addition to paid-partnership status, with penalties up to $53,088 per non-compliant post.
Meadery Bookkeeping: TTB Formula Approval and Wine Excise Tax Explained
Meaderies are classified as bonded wine premises under 27 CFR Part 24, file TTB Form 5000.24, and owe wine excise tax of $1.07 per gallon up to 16% ABV — reduced to roughly $0.07 per gallon on the first 30,000 gallons under the CBMA small producer credit.