
Friendly Fraud Is Now 75% of eCommerce Disputes: A Small Merchant's Guide to Fighting Chargebacks
Friendly fraud costs eCommerce merchants an estimated $132 billion a year and now accounts for roughly 75% of all disputes, yet merchants win only 8.1% of manually contested chargebacks. Here's how small merchants can prevent disputes, use Visa CE3.0 evidence, stay under the 1.5% VAMP ratio, and track the true cost in their books.










